Strategic Finance for Fast-Growing Companies

Save time with data automation.
Analyze your business holistically.
Turn insights into decisions.
Forecast with confidence.

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Spreadsheet containing a financial model $14,174 =INDEX(Revenue_Model_MRR_Worst_Case,MATCH(DATE(YEAR(E3),MONTH(E3)+11,day(E3)),Revenue_Model_Months_Worst_Case,0))*12
10 months Runway Jul ’20 Aug ’20 Sep ’20 Oct ’20 Nov ’20 Dec ’20 Jan ’21 Feb ’21 Mar ’21 Apr ’21 May ’21 - $1M - $500K 0 $500K $1M $92,300 New Revenue 246 New Customers Jul ’20 Aug ’20 Sep ’20 Oct ’20 Nov ’20 Dec ’20 Jan ’21 Feb ’21 Mar ’21 Apr ’21 May ’21 0 $5K $10K $15K $20K $898,400 Jul ’20 - May ’21 Jul ’20 Sep ’20 Nov ’20 Jan ’21 Mar ’21 May ’21 0 $50K $75K $125K $250K Jul ’20 Sep ’20 Nov ’20 Jan ’21 Mar ’21 May ’21 0 $10K $20K $40K $60K $334,200 Jul ’20 - May ’21 Jul ’20 Sep ’20 Nov ’20 Jan ’21 Mar ’21 0 $400 $800 $1.0K $1.2K 0 10 50 100 500 Total Payroll Costs Number of Employees $42,668 per month 7.2% Jul ’20 - May ’21 Jul ’20 Aug ’20 Sep ’20 Oct ’20 Nov ’20 Dec ’20 Jan ’21 Feb ’21 Mar ’21 Apr ’21 May ’21 0 $25K $50K $100K $150K Jul ’20 Aug ’20 Sep ’20 Oct ’20 Nov ’20 Dec ’20 Jan ’21 Feb ’21 Mar ’21 Apr ’21 May ’21 0 $25K $50K $100K $150K $123,000 Recurring Revenue

Over 1000 startups rely on Finmark to make better financial decisions, faster.


See how Finmark saves founders hours on data entry and makes financial planning a breeze!

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Finance Leaders

See how Finmark can give you the strategic insights you need to make the best decisions for growth!

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Loved by entrepreneurs and investors.

"I dropped out of undergrad in the middle of my Financial Accounting course. Thankfully, Finmark gave me a pseudo-doctorate in finance. In a beautifully designed dashboard, our finances and plans for continued growth are clear as day."

Matt Redler

CEO and Co-Founder - Panther

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“Finmark is building foundational tools for great technology companies to power their business. We see a world where every startup will use Finmark on day one.”

Tim Draper

Founder - Draper Associates

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"Finmark has saved us tons of time and stress as we've been growing Realworld — it has allowed us to better understand how decisions around a fundraise, new hire salary, or pricing strategy can impact our bottom line. It's my favorite tool to recommend."

Genevieve Ryan Bellaire

Founder and CEO - Realworld

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“Finmark makes it easy for us to get an overview of our finances in one place. It's simple to use and saves us hours of tedious work, so we can focus on growing our business.”

Ruben Schultz

Co-Founder - Swoop

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“Finmark gives founders peace of mind that their financials are accurate and keeps investors informed with reporting, providing founders with the confidence to spend their time on what they do best: growing their businesses.”

Mary D’Onofrio

Vice President - Bessemer Venture Partners

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"I used to get anxiety about building and updating my model in Excel. In Finmark that anxiety has completely gone away."

Cameron Gibson

CEO and Co-Founder - JamFeed

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“Finmark has changed the way we think about our finances… we're already making better-informed decisions on what we do with our money.”

Brian Daly

CEO and Co-Founder -

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Take the guesswork out of building a customized financial model.

Scenario Planning

Take your assumptions for a test drive and be prepared for anything. With Finmark you can create and manage multiple financial plans for your company, and compare two models directly in your dashboard.

Formulas & Variables

Get the flexibility of a spreadsheet without being confined to a template. Whether your model is simple or more sophisticated, you can build it in Finmark using your own formulas and variables.


Inaccurate cash flow timelines can steer your startup toward a cliff without knowing it. Quickly determine if you’re on the path to becoming cash flow positive or running out of money -without having to do all the math.

Fundraising Needs

Deciding when and how much to fundraise can be overwhelming. Find out exactly how much to raise and whether or not you’re on track to reach your goals.

Hiring Plan

Hiring is the biggest budgetary item a startup has, as most of its dollars go toward people. Finmark makes it easy to see which roles to hire in order to make the most impact on your business.

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Scenario Planning - screenshot Formulas & Variables - screenshot Runway - screenshot Fundraising Needs  - screenshot Hiring Plan - screenshot

Pitch to investors with confidence.

“Spreadsheet or templated financial modeling isn’t going to be enough anymore for startups. The level of sophistication, accuracy and transparency that software like Finmark creates is going to be the new norm. Startups are going to have to start using it or risk being left behind by investors.”
Lister Delgado

Manager Partner, IDEA Fund Partners

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Actuals synced automatically.

Finmark integrates with your entire stack to magically reconcile your actuals without any manual entry. Integration includes accounting software like Quickbooks & Xero, payment processors like Stripe & Zuora, Payroll like Gusto & ADP, and even with your bank account.


Built by Founders. 
For Founders.

We’ve been in your shoes. Having built our own startups we know that startup models are usually wrong from day one. Financial modeling is difficult and time consuming. Spreadsheets are error-prone, poor for collaboration and version control is a nightmare. We knew something better was needed. So we built it. And now our team is obsessed with bringing it to other founders to help them better plan for their future.

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